Non prime time is the new prime time for kids channels during COVID disruption period: BARC report

The COVID-19 lockdown may have hit life hard across the globe, but it has boosted media…

Kids content and online VOD consumption keeping India hooked during COVID-19 lockdown: BARC India special report

BARC (Broadcast Audience Research Council) India and Nielsen jointly launched today, 27 March, a special report- COVID-19…