HBO Max launches $9.99 a month plan that supports advertisements

WarnerMedia has launched a new plan for their HBO Max subscribers. You can now simply pay…

FY20-21: Eros Now witnesses a 36.2 per cent increase in net new paid subscribers

Eros Now released an update on forward guidance as well as detailed operating metrics for the…

VlogBox launches Yeet! TV and Yeet!Kids TV for engrossing video content 

VlogBox, a leading CTV app development and monetisation platform uniting a large number of OTT channels…

Disney+ adds new parental controls worldwide from 23 Feb. 

Disney+ is set to introduce new parental controls globally from tomorrow, 23 February 2021 to better…

Hungama most trusted TV channel among kids; gaming and digital media keep kids glued: Ormax Report

Disney Network’s Hungama is the most trusted TV channel among kids between ages six to 14…

MIB takes control of online news portals and digital content

The exponential growth of digital media in the past few years has raised the question of…

Digital marketing during COVID: Brands on targeting kids and parents

The COVID-19 pandemic has not only disrupted the normal ways of life and working conditions, but…

Disney+ Hotstar could gain 100 million subscribers in India by 2025

According to a report released Monday by research consultancy Media Partners Asia (MPA), Disney+ could reach…

Hotstar aims to penetrate into Tier II and Tier III cities through its new 360-degree campaign

Hotstar, which has 60 per cent of India’s OTT market share, has launched a 360-degree marketing…

ZEE5 collaborates with Alliance Broadband to offer wide variety of content in Eastern India

ZEE5 has collaborated with Alliance Broadband, the biggest Internet Service Provider (ISP) in Eastern India, to…

Lattu Kids collaborate with Xiaomi’s Mi TV to reach three million+ new potential consumers

Lattu Kids has inked a market and content partnership deal with Xiaomi’s Mi TV. With this…

Disney promotes Hulu CMO Kelly Campbell as the president to run the streaming service

Disney has upped Hulu chief marketing officer Kelly Campbell to the position of the president to…