4Kids Entertainment, Inc. is all set to give kids instant, 24-hour access to some of today’s hottest kid properties with the launch of the 4Kids TV VOD Channel on Comcast ON DEMAND on 7th August ’06 . Featuring many of 4Kids’ most popular brands including Yu-Gi-Oh!, Teenage Mutant Ninja Turtles, Sonic X, Kirby and Winx Club, the new 4Kids TV VOD Channel will offer 10 hours of non-stop action and adventure with new episodes added every two weeks.
Presenting six distinct program menus, the 4Kids TV VOD Channel will premiere with over two hours of exclusive, Yu-Gi-Oh! Capsule Monsters series on Yu-Gi-Oh! Only On VOD. Capsule Monsters pits our heroes against a new crop of ancient monsters who are out to destroy them. To defeat the monsters, the kids must now work together as a team and abandon their trusty Duel Disks for different technology – Capsule Shooters.
The Teenage Mutant Ninja Turtles will also premiere with a television exclusive with five all-new shell-tastic adventures jam-packed with awesome Turtles action – on TMNT Only On VOD. The action continues to heat up on 4Kids’ Action menu, featuring the best episodes of G.I. Joe, Ultimate Muscle and WMAC Masters. Sonic X headlines Video Game Stars, and is joined by Kirby, Right Back at Ya!, along with other fast-moving stars of the video game world. The Anime menu premieres with the mystical Shaman King and Japanese mega-hit Mew Mew Power. And, the Winx Club menu features five of the most exciting Winks Club adventures ever shown on television.
“We are thrilled to be extending our most popular brands through this new agreement with Comcast, one of the true pioneers in the VOD marketplace,” said Norman Grossfeld, President, 4Kids Production.
“VOD brings a Web-like immediacy to television that gives viewers quick-and-easy access to the programming they want, when they want it. Given the platform’s ability to refresh programming without the limitations and time constraints of a fixed program schedule, viewers are certain to return to the channel often for fresh programming options, giving 4Kids a loyal audience that is primed for our programming and promotional efforts,” he added.
Matthew Strauss, Vice President of Content Acquisitions for Comcast said, “Video on demand is a great platform for kids to enjoy their favorite programs. The addition of the 4Kids VOD Channel will give viewers even more great choices, including exclusive premieres of never-before-seen episodes of Yu-Gi-Oh! and Teenage Mutant Ninja Turtles.”
“We’re excited to be working with a leader in children’s programming like 4Kids and look forward to launching their programming on Comcast ON DEMAND,” concluded Matthew.