McDonald‘s UK has joined the Race to Unite the wolf packs‘!
Even as the global Box Office registers are still ringing in the moolah (USD 27.9 Million till date) for Lionsgate and Crest Animation‘s Alpha & Omega, its endearing wolf characters Kate and Humphrey have made it to the McDonald‘s happy meal in the UK.
In the world of Licensing and Merchandise, a McDonald‘s happy meal signup for animated icons and franchises is a big deal indeed as it reaffirms their popularity and potential amongst kids.
The Happy Meal TV commercials airing in the UK are currently featuring Alpha & Omega. The McDonald‘s UK website also features other A&O creative themes such as the click, print color Alpha & Omega themed coloring sheets!
Way to go!
Stay tuned to the Alpha & Omega updates all through next week as we bring news on the Box Office performance of the film in UK and France where it opened today!